AVAI Mobile’s Rodeo Austin app is making headlines! Austin-based AVAI Mobile Solutions recently developed a significant enhancement to its AMP™ mobile application content management platform in hopes of spurring even greater fan interaction at the 2013 Rodeo Austin, which starts March 8 and runs through March 23. Rodeo Austin currently offers a free smartphone app, [...]

As the importance of mobility grows, an increasing number of companies are testing the waters of the new mobile universe. Contributor Dan Woods, of Forbes.com, recently published “Eight Rules for Building and Perfecting Mobile Apps”. These 8 rules are universal, no matter if an app is used for marketing or productivity. Overall, Dan stresses that [...]

The Next Web, a world-leading online publication delivering technology news, recently paneled a group of entrepreneurs to develop “13 must-have features for your next mobile app.” Follows is a summary of their findings: 1. “Feedback System” It is essential to have a means for app users to provide feedback on an app’s performance and functionality. [...]

If you choose to invest in a mobile strategy, it is important your app development process coincides with a structured plan. Below is a suggested plan for forming a mobile strategy. 1. Analyze your target audience: You probably have a good idea of who your brand’s audience is. It is valuable to layer this information [...]

Facebook’s CEO, Mark Zuckerberg, recently made an announcement that is a glowing endorsement of native mobile applications. In an interview at TechCrunch Disrupt Zuckerberg admitted that “the biggest mistake we made as a company was betting too much on HTML5 as opposed to native.” Facebook was an early adopter of HTML5, nearly two years ago. [...]

Fact: Americans are developing an attachment to their mobile apps. To most people this trend comes as expected, so I understand if it’s hard to share in my excitement. But just look at the recently released figures from the Nielson Company. Not even half a year into 2012 and the average US smartphone user now [...]

I’ve seen apps do some pretty amazing things. From providing easy access to content, to push notifications, to QR Codes; apps are quickly turning mobile devices into increasingly revolutionary tools. But of all the innovative features currently available, none have yet to capture my imagination like ‘Augmented Reality.’ Augmented Reality takes a real-time view of [...]

We’ve been steadily upgrading Zoos to version 2.0 over the last year and a half. When we say “upgrading”, we mean a mobile app for zoos (accessible by other smartphones as well). This is a major change. For the first time, the zoo is in the pockets of those who are likely to visit – [...]