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Mobile Industry News, Information & Resources
from Your Friends at AVAI Mobile!





MOBILE MATTERS INSIGHTS

By AVAI Mobile

November 2015

We keep up with the leading sources for news, information & resources so you don’t have to. Stay in-the-know with how mobile tech & innovation is inspiring people everywhere!

 

MIND-BLOWING STATS
 

90%

 

Mobile App Growth in the Last Two Years

by ComScore


Over the past two years, total digital media usage has grown 49% with mobile apps having grown 90% and contributing to 77% of the total increase in time spent.
SOURCE

77%

 

U.S. App Ownership

by ComScore


As of July 2015, 77.1% of people in the U.S. (191.4 million) own a smartphone.
SOURCE

INDUSTRY NEWS
 



Apple’s App Store Gets A Smarter Search Engine
by TechCrunch


A number of mobile app developers and industry observers recently noticed a significant change in the way the Apple App Store’s search algorithms are returning results.

READ ARTICLE

 

Google Might Let You Use an App Before You Download It
by Mashable


Google showed off a final version of Android 6.0, codename “Marshmallow,” the newest version of its mobile operating system for smartphones and tablets…

READ ARTICLE

 



‘Mobile Wallets,’ the Future of Loyalty Programs
by Entrepreneur


“Mobile wallets” are steadily inching their way into the mainstream. With the technology now readily available — and affordable…

READ ARTICLE

Misused mobile UX patterns
by Zoltan Kollin


If you are an experienced designer, you probably agree that being inspired by others is not stealing in UI design. It’s best practice research.

READ ARTICLE

 



Technology Device Ownership: 2015
by Pew Research Center


Today, 68% of U.S. adults have a smartphone, up from 35% in 2011, and tablet computer ownership has edged up to 45% among adults, according to newly…

READ ARTICLE

UPDATES
 


AVAI Mobile is a tech studio who believes in
a better way to build and manage mobile apps.

Here’s what we’ve been up to lately…
 

Geo-Challenges

New Release


We’ve created an exciting new geo-location challenges feature! Take visitors on a point-to-point scavenger hunt around your venue, with an interactive site map, site-specific challenges and information, reward badges and more!

Heat Map Analysis

New Feature


Sorry spreadsheets and pie charts, we’ve added heat maps to our analytics. You can now see where your app is launching geographically around the world. View your best and worst performing areas at a micro or macro level.
LEARN MORE
If you’re interested in all the details or to learn more about what’s new,
please contact us to schedule a demo!

“If your plans don’t include mobile, your plans are not finished.”

Wendy Clark, Coca-Cola
 

 

   

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